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Embracing Sustainability: The Rise of Upcycled Natural Ingredients in Cosmetics

August 21, 2023
2 MIN READ

Let’s explore a fascinating trend that's making waves in the cosmetics industry: upcycled natural ingredients. This innovative approach involves repurposing byproducts that would otherwise be discarded, transforming them into valuable components for beauty and skincare products. So, let's take a closer look at why upcycled ingredients are gaining traction and what they mean for the world of cosmetics.


What are upcycled ingredients?

Imagine taking what's usually considered waste and turning it into something valuable. That's the essence of upcycled natural ingredients. These ingredients originate from various sources and are then processed to create effective and sustainable alternatives for cosmetics.

The Significance of Upcycled natural ingredients in cosmetics

Sustainable Practices: By using upcycled ingredients, cosmetics brands contribute to reducing waste and minimising their environmental footprint. This aligns with the growing demand for eco-conscious products.

Resource Optimisation: Repurposing byproducts helps to make the most of available resources, fostering a circular economy and promoting responsible consumption.

Innovation in Beauty: The integration of upcycled ingredients encourages the cosmetics industry to think outside the box and develop inventive solutions for sustainable formulations.

Appealing to Ethical Consumers: Consumers who prioritise sustainability are drawn to products that align with their values. Incorporating upcycled ingredients can resonate with this audience, offering brands a competitive edge.

Exploring the applications of upcycled natural ingredients in cosmetics

These ingredients find their way into a variety of cosmetic products:

Emollients and moisturisers: Oils derived from discarded sources, such as nut shells, can be used to provide nourishing properties to skincare products.

Active ingredients: Our Superactive Day Cream, a natural daily face moisturiser, contains two high performance upcycled active ingredients, Blueberry NECTA® and Barley TONIQ®. Blueberry NECTA is a by-product of the juicing industry, and Barley TONIQ a by-product of the beer industry!

Exfoliants: Particles from repurposed materials, like coffee grounds or plant fibres, can be incorporated into exfoliating products for gentle skin rejuvenation.

Colorants: Natural pigments sourced from byproducts can serve as alternatives to synthetic colorants, contributing to cleaner ingredient lists.

Fragrances: Byproducts from essential oil production can yield aromatic extracts that enhance the sensory experience of cosmetics.


As the beauty industry continues to evolve, sustainability and responsible practices are becoming increasingly important. Upcycled natural ingredients represent a noteworthy step towards achieving these goals. By reimagining waste as a valuable resource, cosmetic brands not only offer innovative products but also contribute to a more sustainable future. So, the next time you're shopping for cosmetics, keep an eye out for these eco-friendly options that offer both beauty benefits and a positive impact on our planet. Check out our very own palm oil free natural face moisturiser for combination skin. It contains soothing and anti-ageing upcycled active ingredients. It's also cruelty-free and is packaged in a stylish refillable airless pump bottle.

Image courtesy of Full Circle, The Upcycled Beauty Company.

Natural skincare brand Amaranthine's founder, Sarah Rueger.

Sarah Rueger

About the author

Sarah is the founder of certified palm oil free natural skincare brand Amaranthine. She is a qualified organic skincare formulator and has diplomas in Beauty Therapy and Clinical Aromatherapy.